How Women Rise to New Levels of Success

In 2007, Marshall published the New York Times best seller What Got You Here Won’t Get You There. In the book, Marshall identified twenty behaviors that often trip up high achievers in their quest to make it to the next level. These are habits he’s repeatedly observed hindering talented people from reaching their full potential, diminishing their ability to inspire and lead others, and at times even derailing their careers.

Since the publication of What Got You Here, Marshall has spoken to hundreds of thousands of people around the world, sharing the ideas put forth in this groundbreaking book. He’s often felt that there was something missing for women participants during the speaking engagements and that the more aggressive and self-centered behaviors that he identified as problematic are less likely to be stumbling blocks for successful women than they are for men. At the end of many of these sessions, he would ask the men to leave the room and spend the final 20 minutes working with the women. What he addresses in these sessions are the specific challenges that women face that are different from men’s as they seek to advance in their careers.

Fast forward to 2015 and enter Sally Helgesen. Sally has been working with, writing about, and researching women leaders since the publication of The Female Advantage: Women’s Ways of Leadership in 1990. Because it was the first book to focus on what women had to contribute to organizations rather than how they needed to change and adapt, companies began asking her to develop and deliver women’s leadership programs almost from the start. As a result, Sally has worked with some of the most successful women leaders in the world. This has given her both upclose exposure to the challenges women face as well as plenty of opportunities to observe what gets in their way.

The two of us knew each other well from the Learning Network, a small group for top leadership professionals that Marshall had started in 1996. But neither of us had considered collaborating on a book about behaviors that hold women back until that email with the tagline crazy idea.

Because of our complementary experiences and long-standing friendship, we felt confident that by combining forces we could provide specific, helpful, and targeted guidance for women seeking to advance to the next stage in their careers and heighten their ability to have a positive impact—on their organizations, their communities, and on the world. Sally viewed the collaboration as a chance to help women address stumbling blocks that had held them back for decades. Marshall saw a whole new world of habits that the coaching insights and practices he’d been honing for thirty years could help address.

The result of this collaboration is our new book, How Women Rise, which will help women identify specific behaviors that keep them from realizing their full potential, no matter what stage they are in their career. It will also help them identify why what worked for them in the past will not necessarily get them where they want to go in the future — and how to finally shed those behaviors so they can advance to the next level, whatever that may be.

We are thrilled to announce that How Women Rise will be published April 10, 2018! Preorder it now at Amazon, Barnes & Noble, and Books-A-Million!


After one year, the first 100 leaders in our ‘pay it forward’, 100 Coaches project have been selected (out of over 16,000 applicants).  This is an amazing group of people who are dedicated to making a positive difference in the world.  Please go to to learn more. To apply to be an Aspiring Coach, please to go We look forward to receiving your applications!